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Stories and Strategies with Curzon Public Relations

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Next episode · Tue, Oct 27, 5:00 AM
02days 11hrs 13min 13sec

At the table this season

NEW Bonus · Season 1 Oct 24, 2026 · 22 min

REPLAY Accreditation vs Certification for Communications Pros

This replay comes from a conversation I had last week at PRSA ICON 26 in Orlando. Which is better accreditation? Or certification? This episode originally aired in October 2024. Sia Papageorgiou challenges the traditional idea of accreditation and argues that certification is the real game-changer for PR professionals. She shares insights on why the Global Communication Certification Council (GCCC) stands out with its internationally recognized standards, and why it’s crucial for communicatio...

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Doug Downs | Public Relations, Expert | Strategic Communications | Crisis Commun

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