You Have To Talk Through The Headlines | Ep. 612

Talking Through Headlines: Guiding Consumers Amid Housing Crash Fears Frazier opens by noting that negative housing headlines will keep coming, but urges listeners to stay the course and invites them to join Mortgage Mornings at 10:00 a.m. Eastern with guest expert Laura Brandao, president of MLB Wholesale, to discuss the “AI consumer” and why understanding consumers improves performance. He explains that media prioritizes traffic, clicks, and advertisers over straight talk and data, and tha...