Building Omnichannel Shopper Marketing Capabilities from the Ground Up with Pernod Ricard's Chris Hurley

The CPG Guys, PVSB and Sri are joined in this episode by Chris Hurley, Vice President of Channel & Shopper Marketing at Pernod Ricard, a convivial, responsible and successful global wine and spirits group and the #1 premium spirits organization in the world. The Group represents 240 premium brands available in more than 160 countries. Follow Chris Hurley on LinkedIn at: https://www.linkedin.com/in/chris-hurley-7b02047/ Follow Pernod Ricard on LinkedIn at: https://www.linkedin.com/compan...