FHP 404 - Positivity In Pain

What drives us to make a change? Pain. Pain is an incredibly powerful motivator. And by pain I mean also often FEAR. It’s an odd thing, but we humans are truly more driven by pain than by gain. We may want a specific outcome, a specific positive… But we are most likely to actually make a change toward that goal when there is pain not just something to be gained. The idea of a six pack, the idea of millions of dollars, the idea of running a PR…well…as weird as it sounds…they aren’t real...