The risk takers in podcasting

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Ahead of the Jun 26 closing date for this year's award entries, The Signal Awards has published a new report, Recognizing The Risk Takers: Eleven Podcasters Making Bold Bets; the report features creators from WaitWhat to Psychopedia to Lower Street, each of whom made a bet on experimentation and are sharing what they've learned. "The willingness to experiment, it turns out, is its own form of excellence," the report finds.
In the UK, Global has launched AdPower - the first self-service ad platform to let you book both mainstream audio and outdoor media. The tool gives access to live and on-demand radio, but not, yet, to Global's podcasts - they'll be added later, we're told.
In the next version of iOS, Apple Podcasts video will add transcription features that, until now, have been only available in audio podcasts. An Apple spokesperson tells us that from iOS 27 - "Video playback will, for the first time, support read along with transcripts with the ability to search and seek to a specific part of the episode by clicking the transcript text. Chapters are also available for ease of navigation."

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