Coaching a Self-Funded Ad Tech CEO to Win Without Big-Company Money | Eric Frankel | Ep 1048 - Outlier's Edge Podcast with Niiamah Ashong

"If you want people to respond to you, why would you not respond to people?" - Eric Frankel

Join Niiamah (@niiamahashong) and Eric Frankel for a live coaching conversation. Eric's challenge: building a championship team on a self-funded budget, with 25 people instead of hundreds.

You'll walk away with:

Why the hardest part of any new idea is the people, not the product
How thinking like your client's boss's boss's boss changes what you say
Why hoarding information quietly kills a team, and what sharing the roadmap does instead

Welcome to the Outlier's Edge Podcast, hosted by Niiamah Ashong, Founder of Outlier's Edge and Sherpa of the World of Difference. On this podcast, you'll join other high-performing unconventional leaders and entrepreneurs (aka Outliers) as they talk about leveraging what makes them different to make a difference in the world.

--Check out the video episode on YouTube!--

Timestamps:

00:00 - Welcome to Outlier's Edge Live

01:00 - Warner Bros. to AI ads

08:33 - Bigger than he ever guessed

13:25 - Blessed, self-assured, and right

18:14 - Think like their boss's boss

20:58 - Why this podcast exists

23:19 - Why not respond to everyone?

29:22 - The dog with his bone

39:48 - No roadmap, just lost souls

40:19 - 37 shows by letting go