056 - Unprepared: Why Should You Upsell and Cross-Sell Your Products and Services with Kelly Vaughn

In this video, we talk about the importance of upselling, cross-selling, and why you should increase your average order value.

Kelly Vaughn is the CEO and founder of The Taproom, a Shopify Plus agency rooted in Atlanta. Kelly and her team have helped hundreds of Shopify merchants build successful marketing strategies; map out customer journeys that convert; and provide the insight, experience, and tools businesses need to keep growing.

• Kelly’s LinkedIn: https://www.linkedin.com/in/kellyvaughn
• Kelly’s Twitter: https://twitter.com/kvlly?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor
• Website: https://thetaproom.com/

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