Building a Trail Running Business From Scratch with Jeff Stoner

Ever wonder what it takes to build a successful trail running business? Our guest today has “been there, done that” and is sharing a bit about how he was able to do it.

Jeff Stoner is the founder and owner of Endurance Race Series - a company that puts on 12 races across California and Colorado, and hosts over 6,000 trail runners every year. Jeff is also the host of the Trail Life Podcast, where he interviews all sorts of trail runners to share their journey’s of how they got into the sport. He’s interviewed running greats such as Mike McKnight and Sally McRae.

In this episode, Jeff and I talk about how he built the Endurance Race Series to be so successful, what his tips are on picking the “best” race for you, and the top lessons he’s learned from meeting and speaking with so many runners.

Check out Endurance Race Series: https://www.enduranceraceseries.com/

Listen to The Trail Life Podcast: https://open.spotify.com/show/1xCLSB7NDI5KQLa3X4hj0j

Connect with Jeff On Instagram: @jeffstoner_official

Follow Joe on Instagram: @joecorcione