Optimizing and Managing App Store Reviews

Today's guest is Denis Shelkov who is the Senior App Marketing Manager at AppFollow consulting department. Denis has been providing comprehensive ASO services for the biggest mobile developers for over 4 years, helping them reach first positions of top charts.

Topics Covered:

• 02:00 - How App Store Rating & Reviews Impact ASO
• 03:21 - Are ratings or reviews more important?
• 12.40 - How to hack the featured reviews on iOS and Google Play
• 15:06 - Will negative reviews on launch bury your app?
• 19:42 - Medica App Audit
• 31:27 - How does ASA impact ASO after iOS 14 changes?
• 36:24 - What's the impact on conversion if the rating goes from 3.7 to 4.0 rating
• 39:57 - Todayist App Audit
• 52:30 - Quote Dark App Audit

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