Mezcal is a Nine Million-Liter Monster!

VP Pro shared out a story about the “impressive” growth that mezcal has been experiencing for many years. Yet, for all that growth, it’s still just 9 million liters annually. Compared to the 527 million liters of tequila that are produced in Mexico, let alone the 13.5 billion (with a “B”) liters of beer…? It’s a literal drop in the bucket. But could it be on its way to something bigger? How will it get there? And what could that mean for Mexico? We prognosticate and procrastinate in this episode of Agave Road Trip! Find extra photos and related links at agaveroadtrip.com Agave Road Trip is Powered by Simplecast. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.