Episode 220: Launching the C700: How MITER Brands + Customer Engagement Drives Innovation

Want to know how a new window product changes the market? This episode tells the story of the C700 fiberglass window launch from the inside. Listeners get a clear look at how MITER Brands works with dealers, uses customer feedback, and builds lasting value through automation and innovation. What You’ll Learn Why the C700 is designed for new construction, replacement, and multifamily projects How MITER Brands uses automation to deliver consistent quality The steps MITER takes to support dealers before and after a product launch How customer input shapes both product and service at MITER Episode Highlights 01:50 – Stephen Moore’s experience with product launches at Milgard 07:30 – How the C700 meets the needs of modern homes and buildings Meet the Guest Stephen Moore is a veteran in window and door sales and product development. He shares practical knowledge and lessons from decades in the industry.