#496 ft. Clarence Sim - Why NTU Scientist Called Out Sterra for Misleading Water Ad

Clarence Sim AKA @clarencesimple, the NTU scientist who went viral after highlighting filtration company Sterra’s misleading ad on tap water in Singapore, drops by the YLB studio! He talks about his journey as a science communicator, why he decided to call out Sterra, and whether the company has since reached out to him to make amends. And oh, he also talks about all the THIRSTY messages in his DMs he’s received in the aftermath.

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References

• Clarence’s viral IG reel
• PUB & NTU scientist call out water purifier ad that claims S'pore's tap water contains 'bacteria & algae'
• YLB #493 - Leong Mun Wai issued POFMA & PUB Calls Out Sterra for “Misleading” Ad

One Shiok Thing

• The Turbulent Story of Skull and Bones | IGN Inside Stories
• Monkey Man | Official Trailer
• Comments on Clarence’s viral IG reel

Find Clarence!

• Clarence on IG

Mics and Headphones from @shure

Chairs from @ergotunechair

Desk from @castlerysg

Edited and mixed by Tristen Yeak

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