Wear Who You Are

Every person has a style, and every style deserves support. Enter your style strategy cheerleader and founder of BU Style, Natalie Tincher. Since 2010 Natalie has worked with hundreds of personal clients as well as large corporations and a major global news network—and she is here to guide you.Each episode shares real questions, practical insights, and thoughtful conversations about how clothing works in real life . . . not just on social media. You’ll hear from trusted style experts like tailors, designers, and other industry professionals, along with my own perspective from years of working with clients who want their wardrobes to truly support their lives.This podcast isn’t about chasing trends or copying someone else’s style. It’s about giving you the knowledge and perspective to make thoughtful decisions about what you wear. Because when your clothing feels like an extension of you, getting dressed becomes one less thing to overthink—and one more way to show up as yourself.