waterloop #7: Mark Price on Building More Sustainable Surfboards

Mark Price is the CEO of Firewire Surfboards. In this episode Mark discusses how Firewire makes more sustainable surfboards, leashes, and traction pads that are better for people - including shapers - and the environment. He talks about the impact of having Kelly Slater and Rob Machado as advocates and why Firewire supports a variety of conservation organizations.