013: The one strategy to go from $0 to six-figures in revenue

In this episode you'll learn about the concept of the "multi-tiered product mix", or the bullseye. You'll learn exactly why dentists sell you cleanings up front, and how they turn customers who get cleanings into higher-paying, profit-generating customers over time. Brian also shares how his web design agency got people to go from paying them $500 for a website audit to $2K per month for ongoing SEO services.