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Prioritizing Organic Search over PPC -- Tom Wells // Searchmetrics

Episode Ep 658 December 30, 2021 14 min 47s

Prioritizing Organic Search over PPC -- Tom Wells // Searchmetrics

From Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast I Hear Everything

Searchmetrics’ VP of Strategy, Tom Wells, makes his case for the prioritization of organic search over PPC.

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