Answer Engine Optimization (AEO) maturity

LLM-based discovery won't replace traditional search within 12 months. Guy Yalif, SEO leader at Webflow, shares insights on how probabilistic and deterministic search approaches will merge rather than compete. The discussion covers Google's strategic advantage through Gemini integration across their ecosystem and the emerging multi-trillion dollar battle between OpenAI and Google for AI assistant dominance. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.