Long John Silver's Rebrand: A Risky Golden Chicken Gamble?

Long John Silver's just dropped anchor on a bold new brand identity, swapping its iconic fish logo for a golden chicken and adding Chicken plus Seafood to its name! Is this a stroke of genius to reel in new customers and highlight their popular chicken, or a risky rebrand that could leave seafood fans adrift? Find out why the 50-year-old chain is betting big on this modern makeover and whether it will sink or swim in the competitive fast-food sea. The Daily News Now! - Every city. Every story. AI Powered. Hosted on Acast. See acast.com/privacy for more information.