Don Sainte-Johnn on how KFRC became Magic 61
TVC 738.3: Part 2 of a conversation that began last week with Hall of Fame radio broadcaster Don Sainte-Johnn, author of San Francisco's Last Top 40 Disc Jockey, a memoir of Don's life and career behind the microphone. Topics this segment include how KFRC transitioned from Top 40 radio to big band in 1986—a successful format change that continued for seven years; why Don chose to stay at KFRC as part of the new format; why one benefit of the Magic 61 rebrand was that it allowed Don to interview some of his favorite artists from that genre (including Tony Bennett, Nancy Wilson, and Lionel Hampton); and how baseball Hall of Famer Lou Brock helped Don get a good deal on a new car one day while Don was a radio host in St. Louis. San Francisco's Last Top 40 Disc Jockey is available through Amazon.com.
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