Quality and Reorders : HDA's cigars have seen high reorder rates, indicating customer satisfaction and consistent quality [ 09:37 ]. Anniversary Special : To celebrate their anniversary, Toro Cigar Company is offering a special "buy three, get one free" deal on HDA sample packs for the month of April [ 15:04 ]. Challenges and Lessons : Zach and Andre discuss the time commitment and logistical challenges of starting a cigar brand [ 16:34 ]. They learned that not every retailer is the right fit for their brand, emphasizing the importance of retailers who actively promote their products [ 28:19 ]. New Release : HDA is set to release a limited edition cigar named "Phantom Fury" in July, featuring a Sumatra wrapper and Nicaraguan tobacco [ 18:46 ]. Branding and Aesthetics : HDA chose a simple, clean, and elegant design for their bands and boxes, inspired by brands like Jack Daniels [ 23:15 ]. This approach also helps keep costs down, allowing them to focus on the quality of the tobacco [ 25:56 ]. Swag and Merchandise : HDA prioritized cigar quality and availability over immediate swag production, ensuring that any merchandise they offer is of high quality [ 34:30 ]. Biggest Win : Zach and Andre recall the moment when Jake from Toro Cigar Company praised their cigars and offered to help them get their products into more stores, marking a significant turning point for their brand [ 40:00 ]. Core Values : HDA emphasizes that everything they do is with the end smoker in mind, aiming to provide the best possible smoking experience [ 46:03 ].
