I spent three days at Smart Marketer Live in Denver, capturing raw conversations with agency owners, brand founders, and Meta reps about what's actually working in 2025. This isn't your typical conference recap. We're talking about Meta's Andromeda update that killed everyone's ad performance over the summer, why TikTok Shop might be a trap, and how a chicken supplement business owner plans to poach employees like she's manifesting herbs. Featuring Beav Brodie (Tactical Baby Gear), Brett Curry (OMG Commerce), Attila from Smart Marketer, and Celia Hatch (Buff Clucks). SPONSORS Swym - Wishlists, Back in Stock alerts, & more getswym.com/kurt Cleverific - Smart order editing for Shopify cleverific.com Zipify - Build high-converting sales funnels zipify.com/KURT LINKS Tactical Baby Gear: https://tacticalbabygear.com Fight Soap: https://fightsoap.us Buff Clucks: https://buffclucks.com OMG Commerce: https://omgcommerce.com Smart Marketer: https://smartmarketer.com WORK WITH KURT Apply for Shopify Help ethercycle.com/apply See Our Results ethercycle.com/work Free Newsletter kurtelster.com The Unofficial Shopify Podcast is hosted by Kurt Elster and explores the stories behind successful Shopify stores. Get actionable insights, practical strategies, and proven tactics from entrepreneurs who've built thriving ecommerce businesses.
