Frank Luntz Sells Democratic Socialism (As An Exercise!)

Michael challenges Dr. Frank Luntz—legendary GOP messaging guru—to do the unthinkable: craft a winning pitch for democratic socialism. Luntz lays out a step-by-step playbook built on fairness, freedom, and an “imagine better” future, explains why Republicans are a write-off, how to persuade the center, and why naming and framing beat labels. A masterclass in language, persuasion, and the politics of possibility. Original air date 6 November 2025.