Successfully Pitching at Conferences

Landing a book deal isn’t about one manuscript—it’s about persistence, growth, and strategy. In this week’s author interview, Emma White shares how writing three novels, facing nearly 90 rejections, and refining her craft led to her debut thriller deal. Her biggest lesson? Always be writing the next book while querying the current one. She breaks down how to nail a tight pitch (think: one minute, memorized, and compelling), why pacing and equal tension across timelines matters, and how most of the real magic happens in revisions—not the first draft.

Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.

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