What Does Stoke Footwear Mean For The Outdoor Industry?

Today on The Rock Fight Colin, Eoin Comerford and Producer Dave talk about some recent headlines to come out of the outdoor industry including recent comments made by some of the industry's more notable CEO's.

For the Lightning Round they do quick hits on J Crew, JD Sports, and OR's new athlete team.

Then they unpack the launch of Stoke Footwear, a running-inspired shoe brand built for “real American men” that’s already landed in hundreds of retail doors. Is this smart retail validation, or another case of active heritage being repackaged for a different audience?

Lastly for The Parting Shot, Colin takes aim at the promotion of Alex Honnold's next big thing.

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