Unpacking The Backcountry Acquistion
Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) we dig into the details behind the acquisition of Backcountry.com by CSC Generation with former Moosejaw CEO Eoin Comerford.
Eoin joins Colin and Producer Dave to chat about how Backcountry found themselves in their current position, what we know about their new owner, and how this news was communicated.
Lastly Eoin gives his thoughts on a recent promotion at REI and Mountain Warehouse's bid to acquire EMS being approved.
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