The Outdoor Market Alliance Media Event Recap!

Today Colin is joined by outdoor journalist and host of Open Container, Doug Schnitzspahn to talk about what they saw this week at the Outdoor Market Alliance Media Event.

They recount their experiences at the show, how it compares to larger national events, and emphasize how the format allows PR Agencies and those in outdoor media to engage with brands in a focused manner.

They also talk about how the event could benefit from seeking out smaller brands to attend as well as how the current threat to our public lands are present even at a show like this one and how that is likely to impact the broader outdoor industry.

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