Farm tour #5 baby. This one was really cool. Julie has great energy and speaks to some of most important issues surrounding regenerative farming. Enjoy! Follow the tour live Julie Friend is a first-generation farmer who left city life in Chicago to return to her family’s land in western Maryland and build a regenerative livestock operation from the ground up. Her journey began with a personal health shift and quickly evolved into a deep commitment to ecological farming and ethical animal care. Wildom Farm raises grass-fed beef and lamb, forest-raised pork, pastured poultry, and produces small-batch lard-based skincare. Focused on land regeneration, nutrient-dense food, and whole-animal use, the farm serves its local community through direct sales, farm dinners, and hands-on education. Key Topics: Julie’s transition from urban business to regenerative farming The emotional complexity of raising and processing animals Whole-animal use and on-farm value-adding (bone broth, lard, hides) The economics and realities of small-scale food production Why local sourcing and consumer education matter Timestamps: 00:00:00 Why “normal” meat is expensive—and what feedlots distort 00:06:30 Discovering regenerative agriculture through Whole30 00:08:30 Leaving Chicago and returning to steward family land 00:17:00 First animal slaughter and why it never gets easier 00:21:00 Whole-animal use: skincare, hides, and broth 00:27:00 The slow economics of beef and forecasting challenges 00:35:00 How to talk to your local farmer and ask good questions 00:43:00 The cost of organic feed vs. conventional operations 00:52:00 Why lard is uniquely suited for skincare 01:04:00 Advice for women in agriculture or looking to join 01:08:00 The emotional toll of farming Connect with Julie Website Lard Regenerative Meat Instagram Follow the tour on YouTube
