2163 | Robert Cialdini: “Small Things Make Big Differences.”

On today’s episode, author and speaker Robert Cialdini reveals the science behind the Persuasion Principle of reciprocity — people are more likely to give back to those who have given to them first.Source: BX2015: Words that matterHosted by Sean CroxtonFollow me on Instagram Check out the NEW Black Excellence Daily podcast. Available on Apple Podcasts, Spotify, Pandora, and Amazon. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.