The Dark Art Of Social Media 'Likes'

Fake 'likes': Have you ever wondered how some businesses are able to generate such a huge numbers of likes and shares on their social media platforms, when it doesn't seem warranted? Today we’re speaking with tech guru Trevor Long to find out how low paid workers overseas are boosting worldwide engagement from within factories known as 'click farms'. CREDITS Host/Producer: Claire Murphy Executive Producer: Elle Beattie Audio Producer: Ian Camilleri You can follow Trevor on Twitter @trevorlong Read more about click farms at www.mamamia.com.au/click-farms/ The Quicky is the easiest and most enjoyable way to get across the news every day. And it’s delivered straight to your ears in a daily podcast so you can listen whenever you want, wherever you are...at the gym, on the train, in the playground or at night while you're making dinner. The Quicky. Getting you up to speed. Daily. Want The Quicky in your ears every day? Subscribe at mamamia.com.au/the-quicky or in your favourite podcast app. Love the show? Send us an email [email protected] or call the podphone 02 8999 9386. Become a Mamamia subscriber: https://www.mamamia.com.au/subscribe See omnystudio.com/listener for privacy information.