Jake and Nassia thought the business was humming along nicely. Then—bang—3 of their guys quit the week before Christmas. That’s when they realized: Culture is everything. Fast forward to now? Jake and Nassia haven’t lost a single team member in over 18 months. Their crew’s tight, their culture’s rock solid, and the business is flying. WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST: How they went from $30K a year profit to $70–80K a month The structure they built so they're not stuck on the tools The simple thing they do to keep their workers loyal and passionate