Working With Steve Jobs & Designing The Apple Store - Tim Kobe

On this episode of #ThePlaybook, Tim Kobe, CEO of Eight Inc. and X Eight Ventures, shares his ideas on:[2:30] Working with Steve Jobs and understanding logic vs intuitiveness [8:29] The importance prototyping “offline” before launching a product or location[11:44] What it means to connect to your customers by “designing human experience”[14:00] How Steve Jobs taught him to focus on people with his design and not profitTim Kobe, CEO of Eight Inc. and X Eight Ventures, discusses his design work for Apple’s retail stores alongside Steve Jobs, how a focus on customer experience leads to monetary returns, and what it means to be able to successfully adapt your design plans. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.