092525 ~ Falling for Michigan - Kelly Wolgamott

September 25, 2025 ~ Lucy Ann Lance is joined by Kelly Wolgamott, VP, Pure Michigan / MEDC for this week's Pure Michigan Moment! The fall seasonal campaign to attract visitors to Michigan utilizes $3.4 million in brand and partner funding, leveraging sensory-based media along with digital and traditional media to showcase Michigan’s beautiful fall color changes at a national level. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.