The Story Isn’t About You – LFMM 248

Did you like this episode? Dislike it? All good marketing tells a story. A common mistake is positioning your firm as the hero of that story. Rather, you should be the trusted advisor who helps the hero (E.g. the client) get to a better place in their life. The post The Story Isn’t About You – LFMM 248 appeared first on Spotlight Branding.