The 5 Stages of Awareness for Legal Marketing - Ep 664
Did you like this episode? Dislike it? Your law firm may be marketing, but do you realize who are you even marketing to? No, we don't mean your target audience. We mean one level deeper that you may not have considered. Eddie & SMike tackle the Five Stages of Awareness which were outlined by Eugene Schwartz in his 1966 book, Breakthrough Advertising. 👉Here's what you can expect: The mindset of who you are marketing toWhy each stage deserves different strategies for marketin...
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