Send us a text 🎃 Genius of Iconic Halloween Candy What if a simple farm-themed candy turned into the ultimate Halloween icon? In this episode of Generations of Genius , host Kelly Shea unwraps the surprising story behind Candy Corn — how a humble sweet called “Chicken Feed” went from a rural novelty to a billion-piece tradition that defines spooky season. Discover how smart marketing, timing, and a little creative rebranding turned this century-old treat into a holiday staple — and what it teaches us about entrepreneurship, adaptation, and staying power in changing times. New Episodes Every Thursday! Generations of Genius is a podcast powered by Innovation Station LLC , on The Launch Network .