Struggling with ad performance on Meta or Google Ads? Learn to use Key Performance Indicators (KPIs) to diagnose and solve ad account issues. In this video, our Meta Ads Manager, Nick Ewing, breaks down two practical models that aim to optimize budget allocation, improve CPA, and hit your revenue goals. Watch this video now. Related videos: 💣 Free Media Efficiency Ratio (MER) Tracker Sheet: • 💣 Free Media Efficiency Ratio (MER) T... 💣 The Key Performance Indicators (KPIs) You Should Share to Clients: • 💣 The Key Performance Indicators (KPI... 📊 The KPI For Measuring Brand Lift: • 📊 The KPI For Measuring Brand Lift 📊 The Most Important Marketing KPI You’re Not Measuring: Cost Per Content: • 📊 The Most Important Marketing KPI Yo... 0:00 Intro 0:18 Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro 1:45 Version 1: Calculating ad spend based on set Average Order Value (AOV) and Cost Per Acquisition (CPA) 3:13 Version 2: Works from a set budget to determine the cost distribution needed to meet revenue goals 6:26 Solving AOV and CAC issues 👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/ 🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ 🔥 Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads here:
