What Every Marketer Can Learn From Politicians On Social Media

Today's podcast episode is my appearance on CNBC's Squawk Box, where I talk about the power of social media. Looking at the Obama win in 2008 and Trump in 2016, I share why I think it all comes down to social media. Many people underestimate social media's organic reach. I also share my thoughts about hope vs. fear and much more. Hope you enjoy!