The Fuck It Shift

Sometimes the only way forward is to stop caring about what you should do—and start doing what you must do. Hosted by Adam Ross, The Fuck It Shift is about breaking free from rock bottom and rewriting your story. Over a decade ago, Adam was broke, divorced, and starting over with nothing. Today, he’s built himself back up into a multi-millionaire. Through raw conversations, hard-earned lessons, and unfiltered truth, Adam shares the mindset shifts, strategies, and stories that helped him rebuild—and how you can too. If you’ve ever felt stuck, defeated, or ready to throw it all away, this podcast is your reminder that sometimes the most powerful move you can make is to say, “Fuck it” —and shift.