Chris Rodriguez on Digital Marketing, Lead Gen Ads & Building a Startup the Right Way

In this episode of Witnesses, Ambassador Elisha sits down with Chris Rodriguez, founder of digital marketing agency iXcel, to discuss powerful strategies for business growth.

Chris shares his inspiring journey from humble beginnings in NYC to becoming a successful entrepreneur in the DMV area.

He breaks down:

• How small businesses can get traction with a limited ad budget

• The power of lead gen ads on Meta & LinkedIn

• Why retargeting should take half of your ad spend

• His favorite digital marketing technique that keeps the human element alive

• The core qualities that make entrepreneurs successful

If you’re a business owner, marketer, or startup founder, this conversation is packed with actionable insights to help you scale smarter.

🔗 Connect with Chris:https://iexcel.co/

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