In this episode of the Disruptive Franchise Podcast, Stacey Cann discusses the importance of attracting younger individuals to the franchising industry. She highlights alarming statistics showing a decline in young franchisees and explores the perceptions and misconceptions surrounding franchising. Stacey emphasises the benefits of franchising for young people under 30, including profitability and support, while also addressing the changing landscape of business startups. She talks about the potential need of rebranding the franchising industry to appeal to the younger generation and encourages franchisors to actively recruit young franchisees. Key Takeaways The average age of a franchisee is around 50 years old. Only 7% of franchisees are under 30, down from 27%. Franchising is often perceived as a risky investment for young people. Many young people are unaware of franchising as a viable career option. Franchising can provide a profitable business model with support. The cost of starting a lifestyle franchise can be as low as £7,000. Young people often opt for traditional education over franchising. Franchising offers a unique opportunity to learn business skills. The success rate of franchises is significantly higher than independent businesses. There is a need for better education about franchising in schools. How To Contact Stacey: Website: https://www.staceycann.com Instagram: https://www.instagram.com/staceycannfranchisestrategist/ LinkedIn: https://www.linkedin.com/in/staceycann/ Keywords: franchising, young entrepreneurs, franchisee, business opportunities, marketing, youth engagement, franchise industry, business education, entrepreneurship, generational shift ------- A Thank You To Our Sponsors: Our headline sponsor, Bookwhen makes event booking beautifully simple. Bookwhen is a powerful, intuitive booking system that helps businesses grow by taking the hassle out of scheduling. From classes and appointments to workshops and franchise-run events, we support thousands of organisers across the UK and beyond saving time, reducing admin, and delivering a seamless experience for their customers. Whether you're running your first event or scaling a nationwide franchise, Bookwhen gives you everything you need to manage bookings in one place. Our exclusive podcast sponsor, Make Your Mark Podcast Agency are passionate about helping franchise brands and awards bodies alike amplify their visibility, build deeper connections, and stay ahead of the curve—and podcasting is a game-changing tool to do just that. This partnership is about backing a movement we both believe in—and sparking a conversation that franchisors and event organisers can’t afford to ignore. Support The Podcast Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!
