Start Your Studio! How Brethren Design Co. Made the Leap

From The Deeply Graphic Designcast - DGDC Graphic Designers Nick Longo and Mikelle Morrison

From Side Hustle to Studio: How Brethren Design Co. Made the LeapThis week, we’re joined by the insanely talented duo behind Brethren Design Co., and trust us—this one’s packed with the kind of real-world advice our listeners love.

Jeremy and Jordan Coon started Brethren while working full-time design jobs, slowly building a client base on nights and weekends. In 2022, they took the leap and turned their side hustle into a full-time creative studio. Since then, they've designed over 200 beer labels, landed retainer clients, and diversified into everything from restaurants to board games.

We talk about:

The exact moment they knew it was time to go full-time.

Lessons they learned (and are still learning) about pricing, billing, and business ops.

The power of LinkedIn and design conferences for landing clients.

How one beer brand helped launch their whole business.

What it’s really like running a studio remotely between two cities.

If you’ve ever dreamed of quitting your 9–5 and going all in on your creative business, this episode is for you.

https://www.brethrendesignco.com/

https://www.instagram.com/brethrendesignco

🎧 Listen now wherever you get your podcasts

📺 Watch the full episode on YouTube

🚀 Follow us on Instagram: https://www.instagram.com/dgdcpod/