The Dealer Lab

Exploring the Future of Dealerships — One Experiment at a TimeThe Dealer Lab is the official podcast of the Ownex Network — a community of dealers, operators, and industry experts working together to redefine what a modern dealership can be. Hosted by Max Materne, Danny French, and Justin Watson, each episode dives deep into the experiments, breakthroughs, and hard-earned lessons emerging from real dealerships inside the Ownex Cohort.From transforming customer retention and fixed operations to reshaping culture, leadership, and technology — The Dealer Lab explores what happens when you sta