Mastering AUTHENTICITY in the Digital World | Bert Kreischer

Comedian Bert Kreischer details his journey figuring out how to creatively promote himself on social media. He recounts early homemade attempts evolving by studying YouTube influencers, then taking control of shooting, editing and designing his own media. Kreischer explains leveraging interesting techniques led to selling out shows by smartly targeting fans. He proudly shares funny examples crafting captivating viral videos with his family that major celebrities eagerly amplified. Though an injury disrupted his momentum, Kreischer continued ingeniously mobilizing his audience. He emphasizes genuinely enjoying the challenge of organically blending humor and salesmanship. Overall, Kreischer reveals innovating an authentic style that compelled followers to enthusiastically support his career.