Unpacking the Digital Shelf with Salsify's Rob Gonzalez

The CPG Guys Sri and PVSB welcome Rob Gonzalez, CMO & co-founder of Salsify, co-founder of The Digital Self Institute & co-host of Unpacking The Digital Shelf podcast. Follow The CPG Guys on LinkedIn at http://www.LinkedIn.com/company/cpgpodcast Rob covers the following topics: What is the mission of the Digital Shelf Institute and why did you and Peter decide to found it? What are core activities you support?Are PDPs & search bars the future of branding, What is a P...