Local Brand Building at Scale with Ace Hardware's Kim Lefko

The CPG Guys are joined in this episode by Kim Lefko, SVP and Chief Marketing Officer at Ace Hardware, which has over 5,000 stores around the world with the majority of those stores independently owned and operated by local entrepreneurs. Follow Kim Lefko on linkedIn at: https://www.linkedin.com/in/kimlefko/ Follow RedVest media on LinkedIn at: https://www.linkedin.com/company/redvest-media/ Follow RedVest Media online at: https://www.redvestmedia.com/ Kim answers these questions: ...