TCF709: GET EYEBALLS: Be a Rifle. Not a Shotgun

Tom tells you not to throw your marketing bullets in the air, hoping that one of them will hit a target. You need to be hyper-focused with your marketing. Don't be like a shotgun. Be like a sniper with your marketing and save your time and money.

Conversation Highlights:

[00:00] - Intro

[01:51] - The reason contractors struggle with lead generation

[02:23] - Having clarity about your business

[03:44] - Getting clarity around your ideal client

[05:17] - Having clarity of actions and messaging

[06:17] - Being a rifle, not a shotgun

Resources:

== Get the FREE Contractor’s Guide to Spotting a Cheap Prospect BEFORE They Waste Your Time:

https://thecontractorfight.com/cheap/

== Join us in BATTLEGROUND ==

Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground

== Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook

== Grab the Gear ==

https://gear.thecontractorfight.com/

== Find Us on Social Media ==

YouTube: https://www.youtube.com/c/TomReber

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