TCF348: 5AM Fight - Protect the Experience

From The Contractor Fight with Tom Reber Tom Reber

Everyone is looking for a way to stand out, a way to prove their value and give their clients a reason to pay their higher price. Tom’s on the road but that’s not going to stop him from dropping a knowledge bomb on you today. You must emphasize protecting your clients’ experience!

In this episode, we talk about…

Common denominators amongst businesses that continue to sell their work at higher rates
Setting the tone for the experience by having a great first impression
Your website should make it incredibly easy for them
Focus on the things that most contractors tend to mess up
Keeping clients informed about what’s going on will help keep things smooth
What people are complaining about most of the time with contractors
How to learn what you need to improve on
Where protecting the experience shows up in your business

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