How Visit Fort Worth’s CEO Built Trust, Culture & a $2.4B Comeback

What happens when a leader built on calm presence steps into chaos, and still delivers record-breaking results?
In this powerful episode of Inner Work, Bob Jameson, President & CEO of Visit Fort Worth, opens up about his leadership evolution, from running a hotel to navigating public responsibility and shaping the identity of a growing city.

Bob shares how he manages complexity without losing connection, why knowing your strengths is non-negotiable, and how to lead through uncertainty with credibility and care. If you’re feeling the weight of leadership, this conversation is a breath of fresh perspective.

Here’s a glimpse of what you’ll learn:

• 00:24 Welcome to Inner Work: Introducing Bob Jameson
• 01:22 Bob Jameson's Leadership and Achievements
• 02:38 Tourism and Economic Growth in Fort Worth
• 06:08 Navigating Leadership Transitions
• 11:35 Embracing Change and Innovation
• 15:36 Building a Culture of Trust and Strengths
• 19:35 Leadership Insights and Reflections
• 32:55 Keys to Success in Times of Change
• 37:09 Final Thoughts and Recommendations

About the guest

Bob Jameson is the President and CEO of Visit Fort Worth, where he has led the city through record-setting tourism growth and economic recovery. Known for his calm presence and relational approach, Bob’s decades of experience span hospitality, public leadership, and cultural storytelling.

🔗 Connect with Bob:

https://www.linkedin.com/in/bob-jameson-b447a6a/

🔗 Ready to Rebuild with More Trust? Book a 1:1 leadership clarity call with MaryAnn: 👉https://collectivegrowthleadership.com/book-call