Social dynamics: The BBC's Ros Atkins on the evolution of news and the battle for clarity

The BBC’s Ros Atkins regularly goes viral for his news explainers. In our latest episode, he joins Ros Taylor to discuss the art of communication in a changing media environment. Whether you’re talking about a complex political issue, or an email to your boss, it’s vital to be able to communicate effectively and clearly. Where do we begin, are there systems to use in constructing our explanations and what makes an explanation effective? Atkins reveals all in his new book The Art of Explanation. "Two things I ask when building a video: what's essential and what’s interesting?” – Ros Atkins "You just can’t do quality analysis without proper understanding of the whole story.” – Ros Atkins Art of Explanation by Ros Atkins: https://geni.us/TAOEBOOK Written and presented by Ros Taylor. Audio production: Alex Rees. Production: Liam Tait and Adam Wright. Managing Editor: Jacob Jarvis. Group Editor: Andrew Harrison. THE BUNKER is a Podmasters Production. Learn more about your ad choices. Visit podcastchoices.com/adchoices