110. How to Predict if Your Product-Based Business Will Make It (or Not)

In this special bonus episode, we’re joined by two members of our mastermind program, Tu-Hien Le and Karen Peña, to share their journeys of building product-based businesses. Tu-Hien is the Founder & CEO of BeauGen, a mommy lifestyle brand whose mission is to help women reach their breastfeeding goals. Karen is the Founder and CEO of Organic Guidance, a health & wellness company that helps people go from stressed and anxious to relieved and focused with the help of CBD. Both Tu-Hien and Karen identified something missing in the market and took it upon themselves to fill the gap. These ladies took their visions and created successful businesses by designing products that address their ideal clients’ pain points. We’re diving deep into the process of what it’s like to take an idea for a product-based business to development, prototyping, trialing and testing, and finally, launching a physical product to sell. If you’re interested in learning how to launch a product-based business then keep listening! This episode is packed with inspiration to help guide you to get started on your business. Links: This episode is sponsored by ShipStation. Get 60 days free with ShipStation and use code BOSSBABE at www.shipstation.com. Follow: @bossbabe.inc Danielle Canty, @daniellecanty Tu-Hien Le, @tuhien.le BeauGen Breast Pump Cushions, @beaugenmom Karen Peña, @iamkarenpena Organic Guidance, @organicguidance